Tuesday, May 17, 2011 at Anthology Marketing Group
8th Floor Amphitheater
Register Online
The 2010 US Census is pau, and if you think it might be a little on the dry side, then you are in the wrong profession. Even if you're in the creative department. It’s quite simply the most comprehensive research project possible, all courtesy of the U.S. government. This isn’t a sample, this is every single man, woman and child counted and accounted for.
But what’s the use of getting a Ferrari if you don’t know how to drive? Noted research consultant Heberto Gutiérrez of Inventiva, Inc. will be on hand to parse and dissect the raw data and demonstrate how it can better serve your client, and therefore, you.
So be thinking about what your client wants to know about the changing demographics of Hawaii and join us:
Tuesday, May 17, 2011
Anthology Marketing Group
Amphitheatre, 8th Floor, Pauahi Tower in Bishop Square*
1003 Bishop Street
Honolulu, HI 96813
Featuring: Heberto Gutiérrez, Inventiva, Inc., San Antonio, Texas
Check In: 11:30am
Lunch Presentation: 12n-1:15pm
*Municipal parking in Alii Place on Alakea Street
Heberto Gutiérrez is an internationally acclaimed entrepreneur. He is founder of Inventiva, a multicultural consulting and marketing firm based in San Antonio, Texas. Inventiva is currently celebrating 21 years in the cultural diversity arena.
Some of the Fortune 500 companies Heberto has helped successfully market to multicultural audiences include AT&T, American Electric Power, Prudential Insurance, PacifiCare, R.J. Reynolds, Motorola, Household Finance, Six Flags Theme Parks, Arby’s Restaurants, Delta Faucets and International Paint. His consulting and training has extended beyond the U.S. borders including Mexico, Puerto Rico, Panama, Argentina, Bolivia, Brazil, Colombia and Chile.
Heberto has been recognized with many national awards including the American Advertising Federation Silver Medal and the prestigious Gold EFFIE, the American Marketing Association New York Chapter’s highest honor for marketing effectiveness.
