President's Letter

It is a great honor to take the helm of AAF-Hawaii, following many past examples of outstanding leadership set by those I consider my own personnel mentors and role models.  

As a longtime member of AAF-Hawaii — 6 years — I have watched the chapter grow in so many ways and am proud to have played a role in its evolution.

I pledge to make it my priority this coming year to work with our new Board of Directors to ensure that AAF-Hawaii continues to be a unifying voice and advocate for advertising as our economy fights to emerge from a lean year indeed! We will continue to offer relevant programs to our membership, bringing speakers to share their diverse and insightful experiences with innovative and tried-and-true practices alike. We will focus on professional development and educational opportunities that our members most value.  These include AAF-Hawaii’s annual workshop series exploring the latest data and trends in today’s advertising world.  Our unique “Creative/Juiced” series is another innovative example of the value provided when we get together as professionals to share successful strategies, technologies and resources, while enjoying the creative side of the business. These are only the beginning.

AAF-Hawaii has developed partnerships with other clubs to share resources and broaden the advertising community throughout every industry we touch. Much like in advertising, there is a cumulative effect that is greater that the sum of its parts. The more we work together, the stronger our chapter will become and the more value we will provide members.  

I encourage you to get involved.  We are always in need of committee volunteers, especially in Programs and Membership Education. Even if you can spare just a small amount of time, a little goes a long way.  I assure you that you will get back much more than you will be asked to give.

We are here to educate and support those in the profession of advertising — while having some fun along the way! We hope that AAF-Hawaii will continue to be your club.

Aloha,

Page Gaylord
President, AAF-Hawaii