Upcoming AAF Hawaiʻi Events

2026 Person Of The Year

Call For Applicants!

AAF Hawai‘i is now accepting nominations for the 2026 AAF Hawai‘i Person of the Year, to be presented at the 2026 Pele Awards Show on May 9, 2026 at the Japanese Cultural Center of Hawai‘i.

This award honors a professional who has made a significant impact in supporting and advancing Hawai‘i’s advertising industry while upholding the highest standards of the profession.

2026 Shining Star Scholarship

Call For Applicants!

The American Advertising Federation Hawaiʻi “Shining Star” Scholarship is open to current full-time enrollees of a Hawaiʻi college or university and majoring in Advertising or an Advertising-related field such as Graphic or Web design, Marketing, Broadcast, Photography, Journalism, Communications, etc.

Latest AAF Hawaiʻi Events

Ideas On Tap - Maui Event

Saturday, March 7  |   2–5 PM |   Mahalo Aleworks, Maui

AAF Hawaii is bringing Ideas on Tap to Maui and this is more than just a creative networking experience. It’s an afternoon to reconnect, reimagine, and intentionally create the future we’re destined to build together.

AAF Hawaiʻi Member's Reading List

The Tipping Point

by Malcolm Gladwell

Published in 2000, the book examines "tipping points"—moments when ideas, behaviors, or trends spread rapidly, using examples like the 1990s Hush Puppies revival and New York City's crime drop.

It was fascinating and captivated my attention right away. Written in short essay format around every day items through a marketing lense, the book focuses on the inner psyche of people and why they develop affinity towards a product or service. It tests marketing theories and goes in depth into the history and decision making of brands and products.
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Recommended by AAF Hawaiʻi's Programs/Fundraising Chair Kaylin Laeha

The 21 Irrefutable Laws of Leadership

by John Maxwell

This bestselling leadership classic is packed with timeless truths and practical advice for becoming a successful leader—both professionally and personally.

“Everything! The laws that Maxwell shares can be applied both professionally and personally. Living by these laws offers continuous growth opportunities, making us better leaders, better employees, and better humans.”
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Recommended by Jody Shiroma, AAF Hawaiʻi Member

President’s Message

Aloha AAF Hawaiʻi ʻOhana,

I am honored to serve as this year’s AAF Hawaiʻi President. Advertising is at its best when we gather, learn from one another, and work together instead of alone. Our community thrives when we share ideas and recognize our unique role as storytellers for our clients and audiences.

This year, we will focus on connection, mentorship, and celebrating the work that reflects Hawaiʻi’s voice. I want to thank Lindsay Schedler, our immediate past president, for her leadership, and our board for their commitment and energy.

I invite you to join us, show up, and help shape the future of advertising in Hawaiʻi.

Mahalo,

LARRY GANIRON
President, AAF Hawai`i

Who We Are

The AAF (American Advertising Federation) Hawaiʻi is the unifying voice for advertising. Our mission is to promote the business of advertising and communications through professional education, recognition of excellence, government relations, self-regulation, and public service. Most importantly, AAF Hawaiʻi provides an arena by which all members of the advertising community can work together for the common goal of creating a stronger industry. Meet the people that make up this year’s team on the AAF Hawaiʻi board.

Careers

Connecting you to latest advertising job opportunities.
Your future begins here!

Best of the West Media awards

Through the Best of the West Media Awards, media companies of all shapes and sizes, individual employees, and aspiring media students in the Western U.S. have an opportunity to be acknowledged for their excellence in media and service to their communities.